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On the trending topic without compromising upcoming launches or initiatives. Now, you might wonder, how do I generate effective results? Repurposing is the answer To actually create the 360º experience, I have to be dynamic. Using multiple formats to support the interview is definitely my most efficient way of maximize the results. Let me share some insights on what’s working for my strategy: On marketing emails The promotional season for our Jam Sessions spans a month leading up to the broadcast day, followed by an additional week after the interview airs. As part of our strategy, we send out weekly marketing emails to our contacts, each highlighting a unique aspect of the Jam Session episode.
These emails cover various elements such as the theme, the guest, the Q&A portion, and additional resources. Historically, our marketing emails have been the primary driver of conversions for Jam Sessions, consistently Lists Of Mobile Number List accounting for approximately 60% of the total number. This underscores the effectiveness of targeted email campaigns in generating interest and engagement among our audience, ultimately leading to a higher attendance rate for our sessions. Nurturing workflow Seizing the opportunity right after a conversion is an ideal moment to initiate a meaningful conversation with the lead.

After all, this person has just expressed their interest in something created by you, your brand, or your company. It’s essential to reciprocate that interest and demonstrate your genuine engagement. One effective way to accomplish this is by enrolling the contact in an email nurturing workflow. In the initial email, extend your gratitude and enthusiasm for their interest, providing them with relevant details and essential links. Then, curate a series of well-timed emails to enhance their overall experience.
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