|
Due to the following factors, even if My Business information is complete, it does not necessarily mean that you will be ranked number one . Three elements of MEO Relevance distance popularity 01. Relevance It is important to increase the relevance between search queries and local listings (store information registered in My Business). It is important to enter as much business information as possible, including service-related words, in Google My Business to increase relevance to search queries and aim for higher rankings. Nine items of business information can be set: name, address, phone number, website, category, business hours, menu URL, attributes, and photo.
For example, in the case of a cafe, it would be effective to register the category as Cafe Oman Phone Number Data and the attributes such as "Terrace seating available". 02. Distance The distance from the location entered in the search query to the physical store. If there is no search query, "user's current location information" will be recognized. The cafe example at the beginning is an example of this influence. Search results that are close to each location are displayed in Roppongi and Osaka. 03. Popularity It seems that businesses with high visibility, famous brands, public facilities, etc. tend to rank higher in local searches. Helpful measures for local SEO So, what measures do you need to take when implementing local SEO? Here, we will introduce some useful strategies for local SEO.

Write business information correctly and comprehensively One of the helpful measures for local SEO is to accurately and comprehensively describe your business information. This is an important way to provide accurate and detailed information to search engines and local users. Specifically, by keeping the following points in mind when creating your content, you will be able to create comprehensive content. 1. Enter your business name and address accurately : Be sure to enter your business name and address accurately when registering with your business profile or local directory. Including detailed information, such as area name and street address, will help users display search results that take into account the distance from the area they searched for.
|
|